Creating a New Report

Before Starting

Note that you need to have Reports Self Service permissions to create reports in the Editor.

In this article:
Introduction to Reports
Report Format
Creating a New Report

Introduction to Reports

Once your program has been published and shared with viewers*, you can generate reports to provide you with data relating to video engagement. This data includes information about the viewers, their device type, scenes viewed, time spent viewing, and much more.

The data collected in the reports can provide you with important insights regarding both the performance of your video and the attributes of the viewers watching. You can also merge the SundaySky report data with your business data to analyze the impact of the video on your business KPIs.

Reports can be generated ad hoc on an as-needed basis or be scheduled to run automatically at regular intervals.

Note that reports can only be generated for programs created for owned media.

* Reports can also be generated during the testing phase to verify that the report is structured correctly and that the relevant data is being pulled.

Report Format

All reports are generated in CSV format. The CSV file that is created is sent to email recipients (zipped) or to a server address. Depending on your needs, the CSV file can be analyzed manually by an individual or be automatically ingested into a database.

The column headers and values in the CSV file are all enclosed by quotes, in order to avoid any potential issues relating to commas.

Creating a New Report

Begin by clicking the Reports Reports_icon_3.jpg icon at the top of the page.

Click_report_icon.jpg

1.

Click the plus sign plus_sign.jpg on the left side of the Reports page.

Create_new_report.jpg

2.

Select the program (one or more) that you want to report on and then click Continue.
▶ If All is selected, any new programs added to your account after this report is created will also be included.

Select_a_program_new.jpg

3.

Enter a name for the report.

Enter_report_name.png

4.a.

(Optional) If you want to change the default time zone, click the pencil icon and then select the time zone that you want to use for this report.
▶ The time zone you select determines:
     a. When a day starts and ends for reporting purposes
     b. The value transformation for date and time columns (fields).
         For example: session start time will display according to the time zone you
         selected.

Select_time_zone.jpg

4.b.

Click Save.

Save_time_zone.jpg

The columns pane on the left side of the page includes all the columns (also known as fields) that you can report on. Hovering over the column name displays a description of the data that is pulled and displayed in the report.

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5.

Select (by clicking) the columns that you want to include in the report.
A preview of the report column layout is displayed (see example below).

Pick_column_headers.png

6.a.

(Optional) If you want to edit the name of a column, click the pencil icon by the column name.

Click_pencil_by_column_name.jpg

6.b.

Edit the Column name.

change_column_name.jpg

6.c.

Click Apply.

7.

(Optional) Reorder the columns by dragging and dropping the column headers.

Reordering_columns.gif

Note:

If you need to include a blank column in the report to accommodate future data while retaining the current report structure, you can use a placeholder column for this purpose.

Placeholder_column.jpg

8.

Click Save to save the new report.

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The report is added to your account.

New_report_created.jpg

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