Introduction
If you used the landing page builder to include an NPS survey in your video, the Survey section of the dashboard provides you with information and insights regarding its results. An NPS survey includes only one question.
The data for all the widgets in this section is captured only from videos that were watched with the SundaySky player.
By default, you will see data from the last three months. Use the filters at the top of the page (date / channels / devices) to configure the data that you want to display.
Survey views
| This widget includes the following data: | |
| a. | Survey view rate: this percentage is calculated by dividing the number of views in which the survey was displayed by the number of times that the video was viewed with the SundaySky player. |
| b. | The number of times that the video was viewed with the SundaySky player. |
| c. | The number of views in which the survey was displayed. |
Survey submissions
| This widget includes the following data: | |
| a. | Survey submission rate: this percentage is calculated by dividing the number of survey submissions by the number of views that included the survey. |
| b. | The number of views that included the survey. |
| c. | The number of survey submissions. |
NPS score scale
This widget displays the NPS score for the video. This score is calculated by subtracting the percentage of detractors from the percentage of promoters.
A score between 0 and 30 is considered good, while any NPS score over 30 is considered great.
Answers—NPS distribution
This widget displays the distribution of the NPS score, according to the category into which the score falls:
Promoters (score 9-10)
Passives (score 7-8)
Detractors (score 0-6)
Below each category name, you'll see the number of survey submissions whose score falls in the category, followed by its percentage of the total submissions.
Answers—Bar graph
The bar graph in this widget displays the answer distribution for the single NPS question. The color of each bar corresponds to the NPS group (promoters, passives, detractors) into which the value falls.
| In the example above: | |
| a. | 28 NPS surveys were submitted. |
| b. | The y-axis displays the percentage of submissions. |
| c. | The x-axis displays the 11-point NPS scale from 0 to 10. |
| d. | Above each bar, two figures are displayed: the number of submissions with this score and its percentage of the total submissions. In the example above, 7 surveys were submitted with the answer 9 (representing 25% of total submissions). |